Wildberries unites all partner PORPs in a single network

Wildberries has decided to unite all partner order release points (PORP) in a single network, which will result from testing different programs and approaches to organising release points. This was reported to “Akchabar” in Wildberries.

Earlier the company launched WB Point and WB Franchise programs to identify the best practices in the release point management. Now, using the successful developments of each program, the company is establishing a new unified system.

As noted, the new structure will cover more than 35,500 release points.

Within the unified partnership program, the company plans to update the software and applications for managers and partners, modernize the personal account service, strengthen support and introduce a more developed curatorial system for each region.