Tourists no longer search for tours to Kyrgyzstan on Google; they use ChatGPT instead

Artificial intelligence technologies are playing an increasingly important role in searching for tours to Kyrgyzstan. This was stated by Aisha Mambetalieva, head of the Association of Tour Operators, at a panel session entitled ‘The Digital Vector of Eurasian Tourism: Strategies for Integration and Growth’ on the sidelines of the Kyrgyz-Russian Economic Forum.

According to Mambetalieva, digital technologies are developing so rapidly that travel companies do not always have time to adapt to the new conditions.

"At first, I didn't believe that tourists were looking for tours to Kyrgyzstan through ChatGPT, until a friend sent me a screenshot and asked, 'Do your tours really cost that much? 

The expert emphasised that today, it is not enough to simply set up platforms and advertising to promote a tourism product — it is also important to ensure that relevant and accurate information is provided in artificial intelligence systems and other digital tools used by potential tourists.